VfL Wolfsburg Adopts AI to Enhance Operations

The VfL Wolfsburg, a Bundesliga football club, is implementing ChatGPT across various areas of the club. The initiative focuses on people, not just individual pilot projects, to scale efficiency, creativity, and knowledge.

The main goal is to optimize internal processes and improve collaboration between different departments, while maintaining the club's unique identity. The implementation of artificial intelligence tools such as ChatGPT can support various activities, from data management to player performance analysis, to content creation for fans.

The adoption of these technologies represents an important step for VfL Wolfsburg, which aims to leverage the potential of AI to gain a competitive advantage in the world of football.