## Consumer AI: Horizon 2026 Vanessa Larco, a prominent figure in venture capital at Premise and with a past at NEA, estimates that 2026 will mark a turning point for artificial intelligence (AI) aimed at the end consumer. Her analysis is based on years of experience investing in consumer and prosumer products. Larco foresees a significant transformation in the way people use the internet, with AI enabling personalized and proactive services, similar to a virtual concierge. This change raises questions about the future of established applications such as WebMD and TripAdvisor, and their ability to remain relevant as independent entities. ## Market Implications The advent of consumer AI could redefine entire sectors, prompting companies to innovate and adapt to new user needs. The ability to offer personalized and intuitive experiences will become a key success factor in the ever-evolving digital landscape.