WhatsApp Introduces Fees for AI Chatbots

WhatsApp has announced its intention to charge developers of AI-powered chatbots a fee for each message sent through the platform in Italy. This move represents a significant shift in how businesses interact with customers via the messaging application.

The introduction of this pricing model could influence chatbot deployment strategies, prompting developers to optimize interactions and carefully evaluate the cost-effectiveness of their solutions. It remains to be seen how this change will impact the adoption of AI chatbots and the overall user experience on the platform.