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AI generated
Price, battery life, performance drive PC sales; on-device AI lags
## Price and Performance Beat AI in Business PCs
In the fourth quarter, companies purchasing PCs focused primarily on price, battery life, and performance, relegating integrated artificial intelligence capabilities to the background. Although the majority of PCs shipped to enterprise customers had AI-related functionalities, sales were driven by more traditional factors.
## A Return to Basics
It seems that, at least for now, companies are evaluating PCs primarily based on established criteria. This does not mean that AI is not important, but that its impact on purchasing decisions is still limited. Battery life, competitive pricing, and performance therefore remain the key factors in convincing companies to invest in new devices.
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