ChatGPT: Ads are coming for free and Go users

OpenAI has announced that users of the free and low-cost "Go" plans of ChatGPT will see advertisements. This decision marks a change in the monetization strategy of the platform, which has so far been mainly based on premium subscriptions.

The introduction of advertising may allow OpenAI to better sustain the infrastructural and development costs associated with maintaining and improving ChatGPT. It remains to be seen what the impact on the user experience will be and whether users will readily accept the presence of ads.

For those evaluating on-premise deployments, there are trade-offs to consider compared to cloud solutions like this. AI-RADAR offers analytical frameworks on /llm-onpremise to evaluate these aspects.